Elly Obeney

Founder & Owner


Contain Yourself started in the summer of 2018 from a passion to make a difference in my daily life to reduce plastic after reading lots of information and seeing shocking photographs of the devastating effects that plastic pollution is having on our planet.

I was overwhelmed thinking about how much plastic I used for everyday items, which are used once then thrown away, and wanted the option to buy my products without plastic packaging, which is why I decided to start Contain Yourself and provide this service to my local area. 


I took probably the biggest risk of my life and handed in my notice at my stable office job - I was terrified but relied on this and my passion to drive the idea and soon after, stocked up on bulk toiletries and household products, and started to offer this service to various Farmers Markets around Kent & East Sussex, starting with my first market in Egerton in October 2018 (opposite).

From there the refill station grew quickly with demand and in February 2020 I opened the doors to my own refill shop. 

My goal when starting Contain Yourself was simple, to provide an easy way to reduce single use plastic and this remains my mission today and every day to come. 


154 London Road, Southborough, TN4 0PJ

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